The Modern Boxing Promoter Built for Global Reach and Cultural Impact

Most Valuable Promotions is one of the most influential new era boxing promoters, reshaping how fights are built, distributed, and consumed. Founded in 2021, MVP has rapidly moved from crossover driven events into a fully fledged global boxing promotion with major pay per view nights, elite women’s boxing leadership, and a structured talent development system.

Unlike traditional promoters built around regional television models, MVP was designed from the ground up for modern audiences, global streaming, and direct fan engagement. Its partnerships with major platforms and its emphasis on storytelling, fighter branding, and event scale have made it one of the most disruptive forces in boxing today.

Quick Facts

What Most Valuable Promotions Is and Is Not

Most Valuable Promotions is a licensed boxing promoter. It builds fight cards, signs fighters, develops prospects, negotiates venues, secures media rights, and controls event presentation in partnership with broadcasters and streaming platforms.

It is not a media brand renting rights to others, and it is not limited to crossover boxing. MVP operates as a full service promoter with long term investment in athlete careers, women’s boxing, and global event production.

Founding and Leadership

Most Valuable Promotions was founded in 2021 by Jake Paul and Nakisa Bidarian.

Jake Paul brought mainstream reach, marketing insight, and crossover visibility. Nakisa Bidarian brought deep experience in sports strategy, event structuring, and commercial execution. Together, they positioned MVP as a fighter first promotion focused on control, compensation, and creative freedom.

From the outset, the mission was clear. Build boxing events that reach beyond the traditional fan base while maintaining legitimate competition, strong matchmaking, and long term athlete development.

Origins and Early Era 2021 to 2022

MVP entered boxing during a period of rapid change in media consumption. Early events centered around Jake Paul headlined cards, but the promotion immediately signaled broader ambitions.

Key characteristics of the early era included:

• Large scale venues
• Strong undercards
• Heavy use of storytelling and documentary style buildup
• A focus on accessibility rather than closed ecosystem broadcasting

The signing of Amanda Serrano marked a turning point, positioning MVP as a serious force in elite boxing and particularly in women’s boxing.

Expansion and Global Breakthrough 2022 to 2024

MVP’s rise accelerated through landmark events and platform partnerships.

These events established MVP as a promoter capable of delivering both cultural moments and elite level competition.

Netflix and DAZN Era

MVP became one of the few promoters to successfully operate across both Netflix and DAZN, using each platform strategically.

• Netflix events focused on mass reach, cultural impact, and mainstream crossover.
• DAZN partnerships supported consistent boxing output, prospects development, and global distribution.

This dual platform approach allowed MVP to scale without locking itself into a single broadcast identity.

Talent Development and the Most Valuable Prospects Series

MVP created the Most Valuable Prospects series as a structured development pipeline for emerging fighters.

The series provides:

• Consistent fight opportunities
• Broadcast exposure
• Professional matchmaking
• Clear progression paths

It has become one of the most visible modern prospect platforms, particularly for fighters outside traditional promotional pipelines.

Key Fighters and Roster Highlights

MVP’s women’s roster is widely regarded as one of the strongest in boxing, both in depth and star power.

Flagship Stars

Rising and Developmental Talent

• Wanna Walton (Welterweight)
• Lucas Bahdi (Lightweight)
• Tamm Thibeault (Middleweight)
• Most Valuable Prospects roster (Multiple divisions)

Promotional Style and Innovation

MVP differentiates itself through:

• Event storytelling and narrative building
• Equal platforming of women’s boxing
• Fighter branding and media training
• Cross platform visibility
• High production value presentation

Rather than relying on volume, MVP focuses on impact. Each major event is treated as a global moment rather than a routine card.

Highlights and Legacy Content

MVP content is distributed across official platform partners and curated digital outlets.

Fans can typically find:

• Full fight replays where rights allow
• Event documentaries and behind the scenes features
• Highlight packages
• Fighter profile content

Netflix hosts major event storytelling and highlights. DAZN carries live events, replays, and prospects series content. Official MVP channels distribute promotional and archival material.

This layered approach ensures both immediate access and long term discoverability.

Influence on the Boxing Industry

Most Valuable Promotions has reshaped expectations in several areas:

• Women’s boxing as true main event product
• Streaming first global event strategy
• Fighter visibility and compensation discussions
• Cultural crossover without abandoning legitimacy

MVP has proven that boxing can grow its audience without diluting its competitive core.

Future Outlook

MVP continues to expand internationally while strengthening its women’s roster and prospect pipeline. Future plans include:

• Additional global stadium events
• Continued Netflix partnerships
• Expansion of the prospects series
• Further investment in women’s boxing headliners

With its blend of scale, storytelling, and athlete focus, Most Valuable Promotions is positioned as one of the defining promoters of the modern era.

Quick Reference Highlights

• Founded in 2021
• Led by Jake Paul and Nakisa Bidarian
• Known for global streaming events
• Leader in women’s boxing promotion
• Operates across Netflix and DAZN
• Structured prospects development system